Ah, social media management! Love it or hate it, it's a necessary part of running a business or being part of an online community. Luckily, there are social media management platforms that can make our lives easier, and Hootsuite and Buffer are two of the most popular ones out there.
But which one is better? Which one should you use? These are the questions we're here to answer! Let's dive into a factual comparison between Hootsuite and Buffer.
Plans and Pricing
Buffer offers four different plans – Free, Pro, Premium, and Business – with prices ranging from $0 to $99 per month. Hootsuite, on the other hand, offers four different plans – Free, Professional, Team, and Business – with prices ranging from $0 to $599 per month.
Both Hootsuite and Buffer offer a 14-day free trial, so you can test out the platforms before committing to a paid plan.
Features
Both Hootsuite and Buffer offer similar features, such as scheduling posts, analytics, and team collaboration. However, Hootsuite also offers a social listening feature, which allows you to monitor mentions and conversations about your brand across different social media platforms.
On the other hand, Buffer is known for its simplicity and ease of use, making it a great option for beginner social media managers.
User Interface
When it comes to the user interface, both Hootsuite and Buffer have sleek designs that are easy to navigate. However, Hootsuite can feel overwhelming at times because of the number of features it offers. In contrast, Buffer's clean and simple interface may be easier for beginners to use.
Customer Support
Hootsuite offers 24/7 customer support through phone, email, and live chat for all paid plans. Buffer, on the other hand, only offers email support for Pro and Premium plans and prioritized email support for Business plans.
Integration
Both Hootsuite and Buffer integrate with various social media platforms like Twitter, Facebook, and LinkedIn. However, Hootsuite also integrates with other tools like Google Drive, Dropbox, and Salesforce, making it a more versatile option for businesses.
Conclusion
In conclusion, both Hootsuite and Buffer are great social media management platforms, and the best one for you depends on your needs and preferences. If you're looking for a platform that offers social listening and integrates with various tools, Hootsuite might be the better choice. On the other hand, if you're looking for a simple and easy-to-use platform, Buffer might be the better option.
We hope this comparison has helped you make a more informed decision! Happy social media managing!